Our employees are at the heart of everything we do. Together, we help people, businesses, and society prosper in good times and be resilient in bad times.
Our employee promise represents Intact's commitment to you in exchange for living our Values, striving to do your best work, being open to change and investing in your career. In return, we promise to provide support, opportunities and performance-led financial rewards at a workplace where you can shape the future, win as a team and grow with us.
About the role
We are seeking an accomplished and visionary Advanced Analytics Specialist to join our dynamic database marketing team and help shape the future of our marketing strategies. This role is pivotal in driving targeted marketing initiatives, including direct marketing and client communication towards an omnichannel engagement approach.
The ideal candidate will have a strong background in data analysis, statistical modeling, and marketing strategy, with a proven track record of driving business outcomes through data-driven insights.
Key Responsibilities:
Advanced Analytics and Data Modeling:
Design and implement advanced analytics models that support marketing analytics, including customer segmentation, personalization, attribution modeling, and performance tracking.
Optimize analytical models and methodologies to enhance insights and data-driven decision-making.
Drive Change, Innovation, and Continuous Improvement:
Act as a transformational leader by fostering a culture of continuous improvement within the database marketing team, while proactively identifying and implementing innovative solutions to enhance analytics practices.
Stay updated with the latest trends and advancements in analytics, big data technologies, and marketing analytics.
Data Analysis and Insights Generation:
Analyze and interpret complex datasets to identify trends, patterns, and insights that drive marketing performance
Design and conduct A/B tests and other experiments to measure the effectiveness of marketing campaigns
Collaborative Leadership:
Partner with senior developers, data experts, and data analysts, providing guidance and mentorship to elevate the team's analytical capabilities.
Collaborate with cross-functional teams, including marketing, operations and IT, to integrate analytics into business processes and to define data requirements and deliver data-driven solutions
Provide strategic insights and recommendations to senior leadership based on data analysis and modeling results.
Qualifications:
Master degree in Data Science, Advanced Analytics, Statistics, Computer Science, or a related field.
10+ years of experience in advanced analytics, data science, or a similar role, preferably within the marketing context.
Proficiency in Snowflake and Python/R for data analysis and modeling, familiarity with SQL and Oracle, and experience working with large datasets. Experience with data visualization tools (e.g., Tableau, Power BI) to present complex data insights clearly and effectively.
Deep understanding of statistical concepts, control groups, and experimental design, and of predictive modeling techniques such as regression, classification, clustering, and time series analysis etc.
Strong analytical and problem-solving skills, with the ability to translate complex data into actionable insights.
Experience thriving in dynamic and constantly evolving environments.
Demonstrated autonomy, resourcefulness, and a proactive approach to problem-solving.
Strong aptitude for teamwork, with excellent communication skills and the ability to lead and inspire others.
For candidates located in Quebec, bilingualism is required considering the necessity to interact on a regular basis with English speaking colleagues across the country.
No Canadian work experience required however must be eligible to work in Canada
Join us and be a driving force in revolutionizing our analytics practices, leading with vision, and making a significant impact on our targeted marketing initiatives. If you are a senior expert with a passion for leadership, innovation, and excellence, we want to hear from you!
#LI-Hybrid
What we offer
Our hybrid work model provides the balance between working from home and enjoying meaningful in-person interactions.
Working here means you'll be empowered to be and do your best every day. Here is some of what you can expect as a permanent member of our team:
A financial rewards program that recognizes your success
An industry leading Employee Share Purchase Plan; we match 50% of net shares purchased
An extensive flex pension and benefits package, with access to virtual healthcare
Flexible work arrangements
Possibility to purchase up to 5 extra days off per year
An annual wellness account that promotes an active and healthy lifestyle
Access to tools and resources to support physical and mental health, embracing change and connecting with colleagues
A dynamic workplace learning ecosystem complete with learning journeys, interactive online content, and inspiring programs
Inclusive employee-led networks to educate, inspire, amplify voices, build relationships and provide development opportunities
Inspiring leaders and colleagues who will lift you up and help you grow
A Community Impact program, because what you care about is a part of what makes you different. And how you contribute to your community should be just as unique.
We are an equal opportunity employer
At Intact, our Value of respect is founded on seeing diversity as a strength. We strive to create an accessible workplace where employees feel valued, included and encouraged to share their unique perspectives.
We encourage applications from individuals who are members of equity-deserving groups, including but not limited to women, Indigenous peoples, persons with disabilities, Black people, and members of the 2SLGBTQI+ community.
As part of Intact's commitment to reconciliation, we acknowledge that we work, meet and travel across the land currently called Canada, originally inhabited by First Nations, Metis and Inuit people. This history extends through many centuries and continues to evolve today.
We have policies to ensure equal access and participation for people with disabilities, including providing workplace adjustments (accommodations). A copy of applicable policies is available on request.
If we can provide a specific adjustment to make the recruitment process more accessible for you, please let us know when we reach out about a job opportunity. We'll work with you to meet your needs.
Learn more about our recruitment process and your candidate journey here.
If you are an employee of Intact or belairdirect, please apply for this role on Internal Career Site.